Understanding Your GEO Score
Your GEO Score is a number between 0 and 100 that represents how well AI search engines recognize and recommend your brand.
Score Scale
| Range | Level | What It Means |
|---|---|---|
| 85 – 100 | 🏆 Excellent | Strong AI reference — your brand is well-recognized |
| 70 – 84 | 🟢 Good | Ahead of competitors — optimization can make it perfect |
| 50 – 69 | 🟡 Average | Basic presence — development needed to be competitive |
| 30 – 49 | 🟠 Low | Partial recognition — serious improvement needed |
| 0 – 29 | 🔴 Critical | AI engines don't recognize your brand |
Score Components
Your GEO Score is calculated from 12 GEO techniques based on academic research:
- Authority (E-E-A-T) — Experience, expertise, trust signals
- Citations & References — Quality external references
- Knowledge Graph Alignment — Correct concept classification
- Entity-Based SEO — Semantic relationship clarity
- Semantic Authority — Topic expertise depth
- Query Intent Targeting — Direct answers to user questions
- Structured Information — Data in tables, charts, structured formats
- AI Readability — How easily AI crawlers parse your content
- Contextual Branding — Consistent brand-problem association
- Data Richness — Statistics, numerical data, analytics
- Multi-Platform Presence — Brand presence across AI source feeds
- Open Data Access — References in open libraries and academic databases